Teikametrics Alternative: Shurq vs Teikametrics for Amazon PPC
Teikametrics is the better fit if you also sell on Walmart or TikTok Shop, buy Amazon DSP, or want a managed service. If you sell only on Amazon and want hourly profit per product for a flat $200 a month, with no share of ad spend at any spend level, Shurq is the alternative to try.
Teikametrics still sells its software, now branded ARI, across Amazon, Walmart and TikTok Shop, with managed services on larger plans. Shurq is self-serve software for Amazon sellers that ties PPC automation to profit per product and marketplace, updated hourly.
Last updated 3 October 2026. Competitor prices and features checked 3 October 2026 on each vendor's own site. See sources.
Shurq
Amazon analytics and PPC automation
Teikametrics
Amazon, Walmart and TikTok Shop ad platform (ARI)
What decides whether Shurq can replace Teikametrics?
Three questions decide it. Do you advertise beyond Amazon? Will your ad spend pass $10K a month, where Teikametrics adds a percentage of spend? Do you want profit after fees and product costs, by the hour, not just ACoS?
Every Teikametrics fact below comes from its own pricing, product and help-center pages, linked at the bottom. Where it publishes nothing, the table says so.
What is Teikametrics today?
Teikametrics is still operating. It introduced ARI on its blog on 7 January 2026, and now sells four modules under that name: ARI Ads, ARI Catalog for AI listing content, ARI Inventory for demand forecasting, and ARI Insights for dashboards and Market IQ share of voice.
ARI Ads covers Amazon sponsored ads, Walmart Connect and TikTok Shop, with Amazon DSP, Walmart Onsite Display and Amazon Marketing Cloud on the Advanced and Enterprise plans. Its MCP server for Claude and ChatGPT is in early access with 12 read-only tools.
How do Shurq and Teikametrics compare feature by feature?
Advertising automation
| Feature | Shurq | Teikametrics |
|---|---|---|
| Automated bid optimization | Included | Yes: profit-based AI bidding |
| Hourly performance data | Yes, hourly | Yes, on Amazon (Amazon Marketing Stream) |
| Dayparting | Automated, from hourly data | Automated hourly bidding plus manual schedules |
| Stock-aware bidding | Holds raises on low or out-of-stock products | Cuts bids or pauses ads on low-stock SKUs |
| Keyword rank and share of voice | Up to 9,000 keywords (90 hourly) | Market IQ share of voice |
Source: teikametrics.com/ari-ads, help.teikametrics.com/en/articles/7030461-teikametrics-ai-powered-hourly-bidding, help.teikametrics.com/en/articles/9917485-dayparting-bid-scheduler, teikametrics.com/ari-inventory, teikametrics.com/ari-insights, checked 3 October 2026.
Channels
| Feature | Shurq | Teikametrics |
|---|---|---|
| Amazon marketplaces | 21 Amazon marketplaces | 16 countries listed for Sponsored Products |
| Walmart Connect and TikTok Shop | Not included | Included |
| Amazon DSP and Walmart Onsite Display | Not included | Advanced and Enterprise |
| Amazon Marketing Cloud reporting | Not included | Advanced and Enterprise |
Source: help.teikametrics.com/en/articles/5538436-what-ad-types-are-supported-in-which-countries, teikametrics.com/ari-ads, teikametrics.com/pricing, checked 3 October 2026.
Profit, inventory and AI
| Feature | Shurq | Teikametrics |
|---|---|---|
| Profit reporting | Hourly, per product and marketplace | Catalog P&L (Essentials), profitability dashboards (Advanced up) |
| Inventory forecasting | Inventory value and reorder forecasting | Demand forecasting and reorder recommendations |
| Listing optimization | Included | AI listing content (ARI Catalog) |
| FBA reimbursements | Flags opportunities; you file the claims | Refunds Recovery on every plan |
| MCP server for AI assistants | Included: more than 1,000 tools, read and write | Early access: 12 read-only tools |
| API access | Read/write API and webhooks | Custom and API integrations (Enterprise) |
Source: go.teikametrics.com/flywheel-get-started-for-free, teikametrics.com/ari-inventory, teikametrics.com/pricing, help.teikametrics.com/en/articles/16191857-teikametrics-mcp-overview, checked 3 October 2026.
Plans and support
| Feature | Shurq | Teikametrics |
|---|---|---|
| Pricing basis | Flat, per connected account | Monthly ad spend |
| Fee on ad spend | None | 3% of spend over $10K (Advanced and Enterprise) |
| Free trial | 30 days, no credit card | 30 days on Essentials |
| Managed service | Not included | Add-on (Advanced), included (Enterprise) |
| Support | Dedicated Customer Success Manager on Shurq Pro | Email, priority or dedicated account team, by plan |
Source: teikametrics.com/pricing, go.teikametrics.com/flywheel-get-started-for-free, teikametrics.com/managed-services, checked 3 October 2026.
Teikametrics features checked 3 October 2026 against Teikametrics's own pages (sources). “Not listed publicly” means we could not confirm it on an official page.
Does Teikametrics support hourly dayparting?
Yes. Teikametrics' help center says that with AI Bidding or Goal-Based Bidding on, it adjusts Amazon bids through the day from hourly Amazon Marketing Stream data, and its Dayparting Bid Scheduler adds manual schedules by day and hour. On Walmart it adjusts daily, because Walmart has no hourly data. Shurq also reads hourly Amazon data and automates dayparting on Shurq Pro, with a schedule you can see and edit.
New to the term? Read what dayparting is, or see how Shurq Stream shows Amazon ad performance by the hour.
How does Shurq's pricing compare to Teikametrics?
Shurq pricing
- Shurq Pro
- $200/month
- Includes 1 connected Amazon account. Extra connected accounts are $50/month each. Team seats are free, up to 100.
- Custom
- Contract pricing
- Sales-led, for teams that need SSO, a DPA or custom SLAs.
30-day free trial, no credit card required. Billed monthly. No percentage of ad spend. Full Shurq pricing
Teikametrics pricing
- Essentials
- $179/month, or $149/month billed annually
- Up to $10K a month in ad spend. All four ARI modules, Refunds Recovery and a free trial. Source: teikametrics.com/pricing
- Advanced
- Custom, plus 3% of ad spend over $10K
- Over $10K a month in ad spend. Adds Amazon DSP, Walmart Onsite Display, AMC and profitability dashboards. Source: teikametrics.com/pricing
- Enterprise
- Custom, plus 3% of ad spend over $10K
- Over $100K a month in ad spend. Managed Services included. Source: teikametrics.com/pricing
Advanced and Enterprise base prices are not published. The 30-day trial length is from the Essentials sign-up page. Prices checked 3 October 2026.
What does Teikametrics cost at different levels of ad spend?
These examples apply the pricing page's own wording to three levels of ad spend. Advanced and Enterprise base prices are not published, so only the spend fee can be totalled.
- Example: $8,000 a month in ad spend fits Essentials, at $179 a month, or $149 billed annually.
- Example: $30,000 a month is in Advanced's range: its base price plus 3% of the $20,000 above $10K, which is $600 a month.
- Example: $150,000 a month is in Enterprise's range: its base price plus 3% of $140,000, which is $4,200 a month.
- On Shurq Pro, all three cost $200 a month for 1 connected Amazon account.
When is Teikametrics the better choice?
Shurq is not the right switch for everyone. Pick Teikametrics if:
- You sell on Walmart or TikTok Shop as well as Amazon and want one tool for all of them. Shurq covers Amazon only.
- You buy Amazon DSP or Walmart Onsite Display, or need Amazon Marketing Cloud reporting. Shurq has none of these.
- You want a strategist to run the account. Managed Services is an add-on on Advanced and included on Enterprise. Shurq has no done-for-you service.
- You spend under $10K a month on ads and want the lowest published price: Essentials is $179 a month, or $149 billed annually, below Shurq Pro's $200.
When is Shurq the better choice?
- You sell only on Amazon, in any of the 21 Amazon marketplaces Shurq supports.
- Your ad spend is above $10K a month, or heading there, and you do not want a fee that grows with it.
- You want profit per product and marketplace, after fees and product costs, updated hourly on the base plan. Teikametrics lists profitability dashboards from Advanced up.
- You run PPC yourself and want dayparting, rules, harvesting and stock-aware bid holds, with bid changes previewed before you apply them.
- You want Claude to act on your account: Shurq MCP is included, and writes run only after you confirm them in chat. Team seats are free, up to 100.
How do you switch from Teikametrics to Shurq?
Start the 30-day free trial and connect Seller Central and Amazon Ads. Shurq works with your existing campaigns, so nothing needs rebuilding.
Before Shurq changes bids, set Teikametrics' Automated Bidding to Inactive on those campaigns, a setting its help center describes, so two tools are not moving the same bid. To compare numbers first, keep Teikametrics for reporting during the trial, then cancel the plan you no longer need.
What are the pros and cons of Shurq and Teikametrics?
Shurq
Pros
- Flat $200 a month per connected account, no share of ad spend
- Hourly profit per product and marketplace on the base plan
- Shurq MCP included, read and write, with writes confirmed in chat
- 30-day free trial, no credit card required
Cons
- Amazon only: no Walmart or TikTok Shop
- No Amazon DSP or Amazon Marketing Cloud reporting
- No done-for-you managed service
Teikametrics
Pros
- Amazon, Walmart and TikTok Shop ads in one platform
- Hourly AI bidding on Amazon plus manual dayparting
- Managed Services with a dedicated strategist
- Essentials from $149 a month billed annually
Cons
- Advanced and Enterprise add 3% of ad spend over $10K
- Advanced and Enterprise base prices are not published
- Its MCP server is early access and read-only
Frequently asked questions about Shurq vs Teikametrics
Is Shurq a good Teikametrics alternative?
For sellers who advertise only on Amazon, yes: PPC automation, hourly dayparting and profit per product for $200 a month, with no share of ad spend. If you also need Walmart, TikTok Shop, Amazon DSP or a managed service, Teikametrics covers those and Shurq does not.
How much does Teikametrics cost compared with Shurq?
On 3 October 2026, Teikametrics listed Essentials at $179 a month, or $149 billed annually, for up to $10K a month in ad spend. Advanced and Enterprise are custom priced and add 3% of ad spend over $10K. Shurq Pro is $200 a month for 1 connected Amazon account, plus $50 for each extra one.
Does Shurq support Walmart, TikTok Shop or Amazon DSP?
No. Shurq covers Amazon Sponsored Products, Sponsored Brands and Sponsored Display wherever Amazon offers them in the 21 Amazon marketplaces Shurq supports. Teikametrics covers Walmart Connect and TikTok Shop, and adds Amazon DSP and Walmart Onsite Display on Advanced and Enterprise.
Is Teikametrics Flywheel the same as Teikametrics ARI?
ARI is the current name for Teikametrics' software, introduced on its blog on 7 January 2026 and short for Artificial Retail Intelligence. Its Essentials sign-up page, which offers the ARI trial, still refers to the Teikametrics Flywheel terms of service.
Where do these facts come from?
Every Teikametrics price and feature on this page was checked on 3 October 2026 against these official pages. Shurq facts come from our own pricing page. Prices change, so confirm on the vendor's site before you buy.
- Teikametrics pricing
- Teikametrics Essentials 30-day trial sign-up page
- Teikametrics ARI Ads: channels and ad types
- Teikametrics ARI platform overview
- Teikametrics ARI Inventory
- Teikametrics ARI Insights and Market IQ
- Teikametrics Managed Services
- Teikametrics blog: Introducing ARI (7 January 2026)
- Teikametrics help center: AI-Powered Hourly Bidding
- Teikametrics help center: Dayparting Bid Scheduler
- Teikametrics help center: Teikametrics MCP overview
- Teikametrics help center: supported ad types and countries
- Teikametrics help center: getting started with your risk-free trial
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